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National Cheng Kung University
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Editor-in-Chief: Cheng-Chang Lin

Frequency: Quarterly
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March - June - September - December
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Volume 19 Number 1 (March 2014)
Current Issue

1 A study of the relationship between entrepreneurship courses and opportunity identification: An empirical survey
Wen-Long Chang, Wen Guu Huang Liu, Shiao-Mei Chiang
Abstract  PDF
25 Web Site Quality and Online Trading Influences on Customer Acceptance of Securities Brokers
Te-Tai Feng, Chengli Tien, Zhi-Yuan Feng , Pin-Jhen Lai
Abstract  PDF
47 The Impact of Brand Knowledge on Consumers of Different Genders and from Different Cultures
Thomas Chiang Blair, Shang-chia Chiou
Abstract  PDF
61 Assessing Inter-organizational Performance in Supply Chain-Corporate Social Responsibility as a Mediator
Jao-Hong Cheng, Chih-Ming Lee, Huei-Ping Chen
Abstract  PDF
81 Purchase Behaviour of Consumers of Functional Foods in Malaysia: An analysis of Selected Demographic Variables, Attitude and Health Status
Fon Sim Ong, Norizan Mohd Kassim, Ooi Shal Peng, Taranjeet Singh
Abstract  PDF
99 Fair Workplace Regulation of Internet Usage
Steven L. Grover
Abstract  PDF
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