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National Cheng Kung University
 
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Editor-in-Chief: Cheng-Chang Lin
 

Frequency: Quarterly
ISSN:1029-3132
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March - June - September - December
 
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Volume 3 Number 2 (December 1998)
Current Issue

89 An Exploratory Cross-National Study Between Taiwan And The U.S. On Transformational And Transactional Leaderships And Values Of Collectivism And Individualism
Ting-pang Huang
Abstract  PDF
 
103 A Study on Communication Satisfaction, Job Performance, and Turnover Intention among Employees at Yieh-Loong Steel Corporation in Taiwan
Yuan-Duen Lee, Li-Min Chuang
Abstract  PDF
 
129 The Evolution of the Theories of Marketing School and the Analysis of New Research Trends-A Study of the literatures in JournaI of Marketing from 1991 to 1997
Chia Liang Hung
Abstract  PDF
 
149 Relationship Between Service Encounters and Customer Reaction in the Glasses Retailing Stores
Jacob Y. H. Jou, Fuh-Yeong Kuan, Yi-Ling Lin
Abstract  PDF
 
165 The Relationships among Intra-Group Conflict, Perceived Organizational Support, and Organizational Citizenship Behavior-The Example of Salespersons in Taiwanese Department Store
Bin-Tsann Yang
Abstract  PDF
 
197 The Signaling Effect of Foreign Exchange Intervention in Taiwan
Pai-Ling Ko, Victor W. Liu
Abstract  PDF
 
209 The Study on the Bank Credit Rating Table of Non-Financial Rating Analysis Items for Middle and Small Business--The Application of Fuzzy Synthetic Decision-making Model
Liang-Chien Lee, Chih-Shian Chang
Abstract  PDF
 
227 The Study of the Relationship Between Finn Growth Opportunities and Debt Ratio
Hsueh Ping Tan
Abstract  PDF
 
 
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